Jan 29 2010

First Rule of UX

Found on 52 Weeks:

“You cannot not communicate. Every behaviour is a kind of communication. Because behaviour does not have a counterpart (there is no anti-behaviour), it is not possible not to communicate.”
—Paul Watzlawick’s First Axiom of Communication (link)

This idea has been running through my head since I first read it. EVERYthing we do as people is some form of communication, and as a UX Designer (I do not in any way claim to be one) every inclusion and every omission — every single one, is communicating something to your audience.

Never forget this. Thank you Joshua Porter and Joshua Brewer for this reminder. Keep bringing the pain.